LinguaQuest wanted to boost user engagement and retention in their language learning app by making the experience more interactive and motivating.
Problem:
The language learning app saw low daily active users because learners lost motivation quickly.
Solution:
- Added gamification with points, leaderboards, and challenges.
- Introduced voice recognition for pronunciation practice.
- Created a rewards system unlocking bonus lessons.
Results:
- Daily active users grew by 150% in 3 months.
- Average session time increased from 8 min to 21 min.
- App rating improved from 3.2★ to 4.6★.

